Topics:
Introduction to the digital
David Bradfield introduces the Digital Influence Index and explains what it means for Canadian marketers.
Digital spaces & sectors
Bill Walker explores the digital space within all sectors of the Canadian economy.
How are consumers affected?
Kim Saunders examines why consumer-based industries need to pay attention to what’s happening online.
Financial & money markets
According to Anne Lachance, digital is crucial for understanding the changing influences for financial services clients.
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